First Look | The Joyful World of JACQUEMUS

Fun fact: the humble tracksuit was originally called “the Sunday suit” and has been sported since 1939! Fast forward to today and this comfy co-ord is showing no signs of going out of style. If their favourite is in need of an update, JACQUEMUS’s collection is a great place to start. Not only will the colourful range of hoodies, joggers and shorts be on hand for all their weekend plans, but thanks to the soft and stretchy cotton fleece, the tracksuit sets are ideal for your little jet-setters to travel in too. Plus, with the classic features you’d expect from a tracksuit — ribbed cuffs, a cosy hood and kangaroo pocket — their airport outfit will be first-class all the way. We’ll take one in each colour, please!

There are lots of ways to style a shirt; it’s one of those pieces in their wardrobe that can take on many guises and be worn time and time again. We love the boxy, oversized silhouette of JACQUEMUS’s short-sleeved shirts, complete with contrast stitching and branding on the pocket — boys and girls can pick from classic white or a fun doodle-style print. Continuing with the artistic theme, the designer's statement striped canvas shirt with its blue brushstroke stripes captures the spirit of childhood perfectly — it’s as if the kids painted it themselves! What’s more, the quality lightweight cotton makes all of these styles super easy to throw on, comfortable to wear and effortlessly easy to wash, just how we like it.

You know that feeling when you’ve found the perfect pair of jeans and you want them in every colour? Well, lucky for kids, these come in lots! When the day calls for denim, the blue mid-wash tone will be their go-to for easy dressing, and if they love neutrals as much as we do, then ivory is the pair to pick (don’t worry, they’re all machine washable). But who could resist this punchy pink hue? It's a perennial favourite on the JACQUEMUS colour wheel and will be sure to brighten up any look in an instant. In terms of wearability, these slouchy, cargo-style jeans are crafted from organic cotton twill, a sturdy denim that doesn’t lose its shape, and come complete with a branded patch on the back and contrast stitching. Simply add a hoodie, a shirt or a JACQUEMUS tee et voilà! Outfitting made easy.